” 100 Million Loves” with Adidas ft. Mo Salah

Our latest with the Egyptian King � Mohamed Salah

Thank you Adidas for this great opportunity

Creating a new communication medium to tell a beautiful story about a beautiful human being and a world class footballer Mo Salah, A story to bring all Egyptians together and spread a unity message was our core own idea behind the A 100 million loves #100millionsstrong initiative.
The amount of love towards Mo made the project easy to accomplish despite of the long distance, nights and days

Away from politics, and daily stress, we created this initiative with the help of Adidas to bring Egyptians together and celebrate unity with the world class footballer Mo Salah.
A ball which was signed by different Egyptians from different social classes to motivate, inspire, show love for Mo

“A 100 million loves”

Client: Adidas Headquarters
Created and Produced by two agencies operating in Cairo

Think ; ants Creative Content Solutions

Marwan Hussein
Mohamed Abdallah

in cooperation with

Silver green Productions

With collaboration of Art director Abdelrahman Galal and Adidas Headquarters in Germany’s Team and the this amazing Crew

Creative Director: Marwan Hussein
Managing Director: Mohamed Abdallah

Director : Manal Awad Elgendy
Dop: Ahme Zanfal
Executive Producer: Ayman Naguib
Producer: Amr Mokhtar

Special thanks
Mohamed Medhat
Ahmed Thabet

And Moustapha El Halawany مصطفى الحلواني

Edit & Subtitles :

Sameh Nassar
Colorist:
Kamal EL Mallah

Sound mixing and design:
Mohamed Salah Buzz Studios